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What’s happening at DanceCloud.

News from the platform, and from the scenes it serves. We write about what we've shipped, what we've learned from our incredible community of organisers, and how to get the most out of DanceCloud along the way.

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Thursday, August 24, 2023
Nolan Sheffield

Why your sales funnel looks more like a pretzel

In today's dynamic market, your sales process can resemble an Escher painting but is this a bad idea? We explore the idea that chaos in B2B sales is a feature, not a bug.